Monday, October 24, 2011

Halloween Wedding Invitations: Taking custom design to a whole new level!

Halloween is a fun and fabulous season for kids and grown-ups alike. Every year I’m delighted to see how friends and family reinterpret time old traditions like pumpkin carving or trick or treating while bringing in creativity and inspiration from current pop culture or trends. There are so many ways to put your own creative twist on the season so with Halloween fast approaching we’re excited to put our own signature on the spooky season!

As we speak, Atelier Isabey is busy putting the finishing touches on stationery for a fabulous wedding which will be taking place on Halloween weekend in a spooky castle in Long Island. I'm so excited to be featuring their fabulous wedding invitations on our blog today. I can wholeheartedly say that our couple, Valerie and Andy, are utterly fearless and they’ve fully embraced the theme and all aspects of celebrating their big day on this holiday weekend. What can be more exciting than that? Take a look at the fabulous wedding invitation and save the date suites we crafted for them and all the delightful seasonal details and inspiration we infused into every piece.

One of my favorite parts about designing this suite was creating the unique Halloween motif that was used throughout the design. I loved the idea of creating an optical illusion where hidden elements would come into focus if the guest looked closely enough. This motif is decorative and uniquely composed of things like ghosts, pumpkins and spiderwebs that reveal themselves upon closer inspection!

For their save the dates we designed an amazing, uber thick black card with vintage Halloween typography and ghostly black on black printing. Also look out for the adorable pumpkin "&" detailing!

And last but not least, what wedding would be complete without our fabulous custom designed wedding day stationery! At Atelier Isabey, we love designing every component and piece without anything looking too 'matchy-matchy'. So the design can take on a whole new look on every card from table cards and escort cards to menus and programs while still looking like it still belongs to the same collection. We were inspired by virtually all things festive, creepy and ghoulish and with the Halloween season being such a wealth of inspiration, it really brought everything to new life!

For more ideas and examples of our custom wedding invitations,
Check out our portfolio!

Thursday, October 20, 2011

The Knot Industry Gala 2011

Atelier Isabey had the enormous privilege of designing this year's The Knot Industry Gala invitations and attending the amazing event itself at the iconic New York Public Library and I have to say, what a fun time I had! The event is known to be the 'Oscars of the Wedding Industry' and it was wonderful to see all my colleagues, friends and industry icons on this fabulous night. Among the familiar faces in the crowd were icons like Monique Lhuillier, Amsale (and the Amsale Girls), Randy Fenoli and Sylvia Weinstock to name a few. We even had our special moment on the red carpet with The Knot founder and editor in chief, the lovely Carley Roney. Take a look for yourselves at pictures of this glamorous night

We had a blast and were so excited to see how our designs translated into the decor and stationery at the event itself. We'll be sharing the actual invitation design with you very soon so stay tuned!

Photos courtesy of Brian Dorsey Studios

Tuesday, October 11, 2011

Behind The Scenes : Jennifer & John

I've had the pleasure of designing countless bespoke invitations for couples from all over the world, from different cultures, from every walk of life and every single time, the most exciting part about the process is immersing myself in the unique personality and inspiration that they bring. Jennifer and John came to us with a unique vision of their own: with their South African destination wedding and diverse backgrounds, there was no shortage of inspiration to be found!

They were interested in incorporating South African themes (Johannesburg is Jennifer's home town), a traditional American wedding aesthetic (John is from the US) and somehow also infuse a little New York City into the mix as well (the couple currently reside in NYC)! With those ideas in mind, we agreed that the idea of a travel journal as a nod to the international destination would be a great place to start. First thing we do here at Atelier Isabey, is do our due diligence, research and put together creative inspiration boards that set the tone for what's to come with the invitations.

I loved the idea of celebrating their differences with a unique juxtaposition between New York City and South African elements. Think zebra next to a NYC yellow cab! How fun is that? After the inspiration boards, we embarked into the process of taking all of our research, ideas and imagery and bringing them to life in our first concepts. Here are some of our favorites

I just love finding new materials and papers to work with. Perhaps it's because my dad was a textile and interior designer that I naturally gravitate towards fabrics and special materials...

To finish it off, we went to work refining the invitation design as well as every single detail from the monogram and hand-calligraphed boxes all the way down to the stamps for that perfect, buttoned up look.

The result is a labor of love and an invitation that the couple were proud to call their own. We went with leather grain embossed papers in ivory and brought in varying textures from linen embossed papers to luxe cotton papers letterpressed with subtle, tone on tone motifs. The final design was produced on seven different papers sourced from around the world, wrapped in a leather strip holding an embossed leather luggage tag and delivered in grass-wood filled boxes.

How's that for a lasting first impression? Click here To see more pictures of Jennifer and John's invitation suite.

For more ideas and examples of our custom wedding invitations,
Check out our portfolio!

Tuesday, October 4, 2011

Real Wedding: Autumn in New York

I love New York in the fall. As the weather starts to change to a brand new crisp cool Autumn season, I am reminded of all the wonderful fall weddings I've seen over the past few years. Each and every couple brings their own unique twist to the occasion which continues to breathe life into the season year after year. Today, I'm excited to share with you a fabulous wedding that evokes a seasonal, Autumn feel with a unique New York twist. Taking place at the Parker Meridien with its sprawling views of Central Park, Amy and Sam brought their own unique signature look to their special day and I am so proud to have been a part of the team that helped bring their vision to life!

 The invitations followed suit and incorporated elements and icons of New York City as well as the breathtaking view of Central Park. A bold combination of aubergine violets and burnt oranges paired with crisp white cotton paper set the stage for everything to follow.

Amy and Sam's decor featured beautiful Autumn shades of oranges, reds and plums. They used red apples that they collected on an apple picking expedition to highlight their escort cards which we created and hand-calligraphied for each guest.

I love how they celebrated the 'New Yorkness' of their wedding and this was especially true about their favors. Warm "I heart New York" mugs of apple cider were given to guests at the end of the night. The mugs were then rinsed and placed by the exit so that guests could take them as they left.

Photography: Roey Yohai Photography
Planner: Daughter of Design
Invitations and Stationery: Atelier Isabey 
Event Designer: Hatch Creative Studio 
Venue: Parker Meridien

For more ideas and examples of our custom wedding invitations,
Check out our portfolio!